Today in Amsterdam, Madame de Pé launched its new ‘rain couture’ collection that keeps women dry in style, even on a bicycle. Research shows that women often take the car or tram to work when it rains instead of cycling because rainwear is so unflattering. Madame de Pé’s rain couture combines style and function, so women can cycle to work, regardless of the weather.
Lees berichtMadame de Pé is an initiative of C.Note (www.cnote.nl), a company in Amsterdam that designs products & services to improve people's lives.
The idea to design a better looking alternative to the yellow rain poncho came out of one of our creative sessions 2 years ago and has captured our hearts & imaginations ever since.
Our muse and namesake is Madame de Pompadour, Louis XV's mistress from 1745 to 1759. She kept us laughing with her bouffant hairdos, extravagant gowns and incredible story. And we love that her real name was Jeanne Antoinette Poisson (aka Mrs. Fish).